{"id":14702,"date":"2025-06-14T07:00:49","date_gmt":"2025-06-14T07:00:49","guid":{"rendered":"https:\/\/www.ruydelacerda.pt\/%f0%9f%94%b5-balancing-work-and-personal-life-a-choice-for-the-future\/"},"modified":"2025-11-26T15:24:42","modified_gmt":"2025-11-26T15:24:42","slug":"%f0%9f%94%b5-balancing-work-and-personal-life-a-choice-for-the-future","status":"publish","type":"post","link":"https:\/\/www.ruydelacerda.pt\/en\/%f0%9f%94%b5-balancing-work-and-personal-life-a-choice-for-the-future\/","title":{"rendered":"\ud83d\udd35 Balancing Work and Personal Life: A Choice for the Future*"},"content":{"rendered":"\t\t
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(English Below) \ud83c\uddf5\ud83c\uddf9<\/p>\n

Num tempo em que a acelera\u00e7\u00e3o dos neg\u00f3cios desafia os limites do equil\u00edbrio, h\u00e1 empresas que escolhem um caminho diferente. Um caminho onde o rigor e a performance n\u00e3o excluem a empatia e o cuidado. Um caminho onde o sucesso n\u00e3o se mede apenas em resultados, mas tamb\u00e9m na forma como tratamos quem caminha connosco todos os dias.<\/p>\n

\u00c9 com orgulho que partilhamos que a Ruy de Lacerda<\/strong> foi, mais uma vez, distinguida com o selo Empresa Familiarmente Respons\u00e1vel (efr)<\/strong>, uma certifica\u00e7\u00e3o internacional atribu\u00edda a organiza\u00e7\u00f5es que promovem pr\u00e1ticas verdadeiramente equilibradas entre vida pessoal e profissional.<\/p>\n

A cerim\u00f3nia, promovida pela Fundaci\u00f3n M\u00e1sfamilia<\/strong> e pela ACEGE<\/strong>, com acolhimento da EDP<\/strong>, reuniu 70 empresas portuguesas que assumem o compromisso de cuidar das suas pessoas de forma consistente e estruturada. Estivemos presentes atrav\u00e9s de dois dos nossos l\u00edderes: David Zamith<\/strong> (Chairman) e Sabino Borges (CEO)<\/strong>, que representaram toda a equipa Ruy de Lacerda com a mesma convic\u00e7\u00e3o que nos guia h\u00e1 75 anos: o verdadeiro crescimento acontece quando colocamos as pessoas no seu centro.<\/p>\n

\ud83c\udfaf Mais do que uma distin\u00e7\u00e3o – um compromisso<\/strong><\/p>\n

Ser uma empresa efr<\/em> significa assumir que:
\ud83d\udd39 O trabalho \u00e9 uma parte importante da vida, mas n\u00e3o deve absorver o resto.
\ud83d\udd39 O bem-estar dos colaboradores \u00e9 t\u00e3o estrat\u00e9gico quanto qualquer investimento em tecnologia ou inova\u00e7\u00e3o.
\ud83d\udd39 Cuidar das pessoas n\u00e3o \u00e9 uma a\u00e7\u00e3o de responsabilidade social, mas uma decis\u00e3o de lideran\u00e7a.<\/p>\n

Na Ruy de Lacerda, traduzimos esse compromisso em a\u00e7\u00f5es concretas:
\u2714\ufe0f Flexibilidade de hor\u00e1rios e modelos de trabalho
\u2714\ufe0f Apoio \u00e0 parentalidade e aos diferentes ciclos da vida
\u2714\ufe0f Valoriza\u00e7\u00e3o da sa\u00fade emocional
\u2714\ufe0f Escuta ativa em momentos de transi\u00e7\u00e3o ou vulnerabilidade
\u2714\ufe0f Cultura de confian\u00e7a e autonomia<\/p>\n

\ud83d\udfe2 Porque ningu\u00e9m \u00e9 s\u00f3 o que entrega no escrit\u00f3rio<\/strong>.
\u00c9 tamb\u00e9m pai, m\u00e3e, cuidador, volunt\u00e1rio, m\u00fasico, estudante \u2026 e \u00e9 dessa riqueza que nascem equipas mais completas, mais criativas e mais comprometidas.<\/p>\n

\ud83d\udccc Acreditamos que empresas verdadeiramente sustent\u00e1veis s\u00e3o aquelas que veem os seus colaboradores como pessoas inteiras, com tempo, afetos e necessidades que n\u00e3o se desligam ao bater do ponto.<\/p>\n

\ud83d\udd0e Num estudo promovido pela Fundaci\u00f3n M\u00e1sfamilia, em parceria com o IESE Business School, organiza\u00e7\u00f5es com selo efr<\/em> registaram:<\/p>\n

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  • Redu\u00e7\u00f5es de 50% no absentismo<\/li>\n
  • Aumento de 23% na produtividade<\/li>\n
  • Melhoria de 76% no clima organizacional<\/li>\n<\/ul>\n

    Dados que refor\u00e7am aquilo que para n\u00f3s sempre foi claro: bem-estar gera valor.<\/p>\n

    \u2728 Com 75 anos de hist\u00f3ria, este reconhecimento \u00e9 mais do que uma conquista, \u00e9 a confirma\u00e7\u00e3o de que vale a pena continuar a fazer diferente. Vale a pena continuar a acreditar que \u00e9 poss\u00edvel liderar com exig\u00eancia e, ao mesmo tempo, com humanidade.<\/p>\n

    O futuro pertence \u00e0s empresas que cuidam das suas pessoas. E estamos prontos para continuar a constru\u00ed-lo.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t

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    \ud83c\uddec\ud83c\udde7<\/p>\n

    \ud83d\udd35 Balancing work and personal life: a choice for the future<\/strong><\/p>\n

    In a time when the pace of business challenges the limits of balance, there are companies that choose a different path. A path where performance and precision do not exclude empathy and care. A path where success is measured not only by results but also by how we treat those who walk alongside us every day.<\/p>\n

    We are proud to share that Ruy de Lacerda has once again been awarded the Family-Responsible Company (efr) seal, an international certification granted to organizations that promote truly balanced practices between professional and personal life.
    The ceremony, organized by Fundaci\u00f3n M\u00e1sfamilia and ACEGE and hosted by EDP, brought together 70 Portuguese companies that are committed to consistently caring for their people. Representing us were two of our leaders, David Zamith (Chairman) and Sabino Borges (CEO), who stood for the entire Ruy de Lacerda team with the same conviction that has guided us for 75 years: real growth happens when we put people at the center.<\/p>\n

    \ud83c\udfaf More than a recognition – a commitment<\/strong><\/p>\n

    Being an efr company means recognizing that:<\/p>\n

    \ud83d\udd39 Work is an important part of life, but it should not take over everything else.<\/p>\n

    \ud83d\udd39 The well-being of employees is as strategic as any investment in technology or innovation.<\/p>\n

    \ud83d\udd39 Caring for people is not a corporate responsibility initiative \u2014 it\u2019s a leadership decision.<\/p>\n

    At Ruy de Lacerda, we translate this commitment into real actions:<\/p>\n

    \u2714\ufe0f Flexible schedules and working models<\/p>\n

    \u2714\ufe0f Support for parenthood and different life stages<\/p>\n

    \u2714\ufe0f Focus on emotional health<\/p>\n

    \u2714\ufe0f Active listening during times of transition or vulnerability<\/p>\n

    \u2714\ufe0fA culture of trust and autonomy<\/p>\n

    \ud83d\udfe2 Because no one is just what they deliver in the office.<\/strong>
    They are also parents, caregivers, volunteers, musicians, students… and it is from this richness that stronger, more creative and more committed teams are born.
    \ud83d\udccc We believe that truly sustainable companies are those that see their people as whole individuals, with time, emotions, and needs that don\u2019t switch off at the end of the workday.<\/p>\n

    \ud83d\udd0e According to a study conducted by Fundaci\u00f3n M\u00e1sfamilia in partnership with IESE Business School, companies with the efr seal recorded:<\/p>\n

      \n
    • A 50% reduction in absenteeism<\/li>\n
    • A 23% increase in productivity<\/li>\n
    • A 76% improvement in organizational climate<\/li>\n<\/ul>\n

      These findings reinforce what we have always believed: well-being creates value.<\/p>\n

      \u2728With 75 years of history, this recognition is more than an achievement, it is confirmation that it is worth continuing to do things differently. It is worth believing that it is possible to lead with high standards while also leading with humanity.<\/p>\n

      The future belongs to companies that care for their people. And we are ready to keep building it.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t

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      In a time when business acceleration challenges the limits of balance, some companies choose a different path. A path where rigour and performance do not exclude empathy and care. A path where success is measured not only by results, but also by how we treat those who walk with us\u2026<\/p>\n","protected":false},"author":2,"featured_media":13702,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_joinchat":[],"footnotes":""},"categories":[181],"tags":[],"class_list":["post-14702","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rdl-institutional"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts\/14702","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/comments?post=14702"}],"version-history":[{"count":1,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts\/14702\/revisions"}],"predecessor-version":[{"id":14703,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts\/14702\/revisions\/14703"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/media\/13702"}],"wp:attachment":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/media?parent=14702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/categories?post=14702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/tags?post=14702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}