{"id":14881,"date":"2025-05-29T07:00:00","date_gmt":"2025-05-29T07:00:00","guid":{"rendered":"https:\/\/www.ruydelacerda.pt\/how-the-circular-economy-can-become-a-competitive-advantage-for-industry\/"},"modified":"2025-11-28T08:29:18","modified_gmt":"2025-11-28T08:29:18","slug":"how-the-circular-economy-can-become-a-competitive-advantage-for-industry","status":"publish","type":"post","link":"https:\/\/www.ruydelacerda.pt\/en\/how-the-circular-economy-can-become-a-competitive-advantage-for-industry\/","title":{"rendered":"How the circular economy can become a competitive advantage for industry"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14881\" class=\"elementor elementor-14881 elementor-14035\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3a875029 elementor-section-full_width elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"3a875029\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-22ee66ef\" data-id=\"22ee66ef\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cba7d75 elementor-widget elementor-widget-text-editor\" data-id=\"cba7d75\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><main class=\"body-content js-body-content\"><\/main><\/p>\n<section class=\"page-section g\">\n<div class=\"page-section__generator page-section__generator--top g12-xs g11-md g10-lg g8-xl\">\n<div class=\"page-generator__text page-generator__text--top js-generator-text\">\n<div id=\"output\" class=\"page-generator__output js-generator-output\">\n<p>(English Below) \ud83c\uddf5\ud83c\uddf9<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<div id=\"waldo-sticky-footer-wrapper\">\n<div id=\"waldo-sticky-footer-inner\">\n<p>A economia circular est\u00e1 a transformar-se numa poderosa vantagem competitiva para a ind\u00fastria moderna, especialmente no setor dos pl\u00e1sticos. Ao substituir o modelo linear tradicional, extrair, produzir, descartar por um ciclo regenerativo, as empresas conseguem reduzir custos, aumentar a efici\u00eancia e responder \u00e0s exig\u00eancias de sustentabilidade dos mercados.<\/p>\n<p><strong>Economia Circular: Estrat\u00e9gia de Competitividade Industrial<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>A economia circular oferece benef\u00edcios concretos para a ind\u00fastria:<\/p>\n<ul>\n<li><strong>Redu\u00e7\u00e3o de custos com mat\u00e9rias-primas:<\/strong> ao reutilizar materiais reciclados, diminui-se a depend\u00eancia de recursos virgens.<\/li>\n<li><strong>Efici\u00eancia energ\u00e9tica<\/strong>: processos otimizados consomem menos energia.<\/li>\n<li><strong>Conformidade regulat\u00f3ria<\/strong>: atende \u00e0s exig\u00eancias ambientais cada vez mais rigorosas.<\/li>\n<li><strong>Reputa\u00e7\u00e3o de marca<\/strong>: empresas sustent\u00e1veis ganham a prefer\u00eancia de consumidores conscientes.<\/li>\n<\/ul>\n<p>No setor dos pl\u00e1sticos, a implementa\u00e7\u00e3o de tecnologias avan\u00e7adas de reciclagem e lavagem \u00e9 essencial para fechar o ciclo de produ\u00e7\u00e3o.<\/p>\n<h5><strong>NGR: Reciclagem de Pl\u00e1sticos com Tecnologia de Ponta<\/strong><\/h5>\n<p>A <strong>Next Generation Recyclingmaschinen GmbH (NGR),<\/strong> sediada na \u00c1ustria, \u00e9 l\u00edder em solu\u00e7\u00f5es de reciclagem de pl\u00e1sticos. Os seus equipamentos transformam res\u00edduos pl\u00e1sticos em materiais de alta qualidade prontos para reutiliza\u00e7\u00e3o.Com tecnologias como a policondensa\u00e7\u00e3o em estado l\u00edquido (LSP), a NGR consegue melhorar as propriedades do PET reciclado, tornando-o apto para aplica\u00e7\u00f5es exigentes, incluindo o contato alimentar.Al\u00e9m disso, a empresa oferece centros de testes para otimiza\u00e7\u00e3o de processos e desenvolvimento de solu\u00e7\u00f5es personalizadas para seus clientes.<\/p>\n<h5><strong>Lindner WashTech: Lavagem Eficiente para Reciclagem de Pl\u00e1sticos<\/strong><\/h5>\n<p>A <strong>Lindner WashTech<\/strong>, tamb\u00e9m austr\u00edaca, \u00e9 especializada em sistemas completos de lavagem para reciclagem de pl\u00e1sticos.Os seus equipamentos, como o triturador Micromat e o sistema de pr\u00e9-lavagem Rafter, s\u00e3o projetados para processar uma ampla variedade de materiais pl\u00e1sticos, removendo impurezas e preparando-os para a extrus\u00e3o.A empresa destaca-se pela robustez, efici\u00eancia e modularidade de suas solu\u00e7\u00f5es, permitindo adapta\u00e7\u00f5es conforme as necessidades espec\u00edficas de cada cliente.<\/p>\n<h5><strong>Sabino Borges: Embaixador da Economia Circular da Ruy De Lacerda<\/strong><\/h5>\n<p><strong>Sabino Borges<\/strong>, CEO e Diretor da Unidade de Neg\u00f3cios da <strong>Ruy de Lacerda<\/strong>, tem sido um dos principais impulsionadores da transi\u00e7\u00e3o para a economia circular em Portugal. Ao longo da sua carreira, tem conjugado uma s\u00f3lida experi\u00eancia em gest\u00e3o estrat\u00e9gica, vendas industriais e apoio t\u00e9cnico especializado, com uma vis\u00e3o clara sobre os desafios e oportunidades que a sustentabilidade representa para o setor.<\/p>\n<p>Na \u00e1rea dos pl\u00e1sticos e da reciclagem, Sabino Borges destaca-se por promover solu\u00e7\u00f5es tecnol\u00f3gicas que permitem fechar o ciclo de vida dos materiais, minimizando desperd\u00edcios e maximizando a valoriza\u00e7\u00e3o de res\u00edduos. Trabalha de forma pr\u00f3xima com parceiros internacionais como por exemplo a NGR (Next Generation Recyclingmaschinen) e a Lindner WashTech, garantindo que as ind\u00fastrias portuguesas tenham acesso \u00e0s mais avan\u00e7adas tecnologias de reciclagem e lavagem pr\u00e9-extrus\u00e3o.<\/p>\n<p>Mais do que representar marcas, Sabino Borges tem assumido o papel de embaixador de uma nova forma de pensar a ind\u00fastria &#8211; mais eficiente, mais consciente e mais circular. O seu trabalho junto de clientes, parceiros e institui\u00e7\u00f5es contribui ativamente para elevar os padr\u00f5es de sustentabilidade na produ\u00e7\u00e3o nacional e refor\u00e7ar a competitividade da ind\u00fastria portuguesa num mercado global cada vez mais exigente em termos ambientais.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h5><strong>Conclus\u00e3o<\/strong><\/h5>\n<p>A transi\u00e7\u00e3o para a economia circular n\u00e3o \u00e9 apenas uma responsabilidade ambiental, mas uma estrat\u00e9gia inteligente de neg\u00f3cios. Empresas como a NGR e a Lindner WashTech demonstram que \u00e9 poss\u00edvel combinar sustentabilidade com rentabilidade, oferecendo solu\u00e7\u00f5es que reduzem o impacto ambiental e aumentam a competitividade industrial. L\u00edderes como Sabino Borges s\u00e3o essenciais para impulsionar essa transforma\u00e7\u00e3o, promovendo uma ind\u00fastria mais resiliente e alinhada com os desafios do futuro.<\/p>\n<\/div>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-0acfde5 e-flex e-con-boxed qodef-elementor-content-no e-con e-parent\" data-id=\"0acfde5\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f97308 elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"6f97308\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"60\" height=\"68\" viewBox=\"0 0 60 68\" fill=\"none\"><g clip-path=\"url(#clip0_16_2821)\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M5.92 17.48L27.59 4.92003C26.39 4.15003 25.73 2.93003 25.75 1.66003L4.09 14.29C5.18 15.04 5.86 16.07 5.91 17.48\" fill=\"#D39620\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M33.69 1.66003L55.36 14.22C54.16 14.99 53.5 16.21 53.52 17.48L31.87 4.86003C32.96 4.11003 33.64 3.08003 33.69 1.67003\" fill=\"#D39620\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M56.38 52.73L33.62 66.03C33.54 64.61 33.12 63.36 31.95 62.51L53.7 49.91C53.82 51.23 55.09 52.22 56.38 52.72\" fill=\"#D39620\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M27.64 62.58L5.7 49.73C5.62 51.15 4.29 51.85 3.13 52.7L25.64 65.79C25.76 64.47 26.35 63.08 27.64 62.58Z\" fill=\"#D39620\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M3.82 45.66L3.74 21.29C2.48 21.93 1.09 21.9 0 21.27L0.14 45.66C1.34 45.1 2.56 45.03 3.82 45.66Z\" fill=\"#D39620\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M59.63 45.66L59.55 21.29C58.29 21.93 56.9 21.9 55.81 21.27L55.95 45.66C57.15 45.1 58.37 45.03 59.63 45.66Z\" fill=\"#D39620\"><\/path><path d=\"M14.39 29.26C13.49 29.26 12.4 29.27 11.1 29.27L11.06 35.6L14.57 35.55C19.11 35.61 18.99 29.48 14.39 29.26ZM16.81 43.27L13.8 38.41H11.1V43.25H8.35999V26.67H14.42C15.7 26.67 16.81 26.91 17.76 27.38C18.71 27.85 19.43 28.53 19.94 29.42C20.45 30.3 20.7 31.35 20.7 32.57C20.7 33.79 20.43 34.89 19.89 35.79C19.35 36.69 18.57 37.36 17.56 37.8L20.95 43.25L16.81 43.27Z\" fill=\"#D39620\"><\/path><path d=\"M29.7 40.56C30.82 40.56 31.8 40.33 32.65 39.86C33.5 39.39 34.15 38.73 34.61 37.86C35.07 37 35.3 35.99 35.3 34.85C35.3 33.71 35.07 32.71 34.61 31.84C34.15 30.98 33.5 30.31 32.65 29.84C31.8 29.37 30.81 29.14 29.7 29.14H25.99V40.55H29.7V40.56ZM23.16 26.53H29.83C31.46 26.53 32.9 26.87 34.17 27.56C35.43 28.25 36.42 29.22 37.11 30.48C37.81 31.74 38.16 33.19 38.16 34.84C38.16 36.49 37.81 37.94 37.11 39.2C36.41 40.46 35.43 41.43 34.17 42.12C32.91 42.81 31.46 43.15 29.83 43.15H23.16V26.51V26.53Z\" fill=\"#D39620\"><\/path><path d=\"M41.26 26.53H44.09V40.56L52.61 40.58V43.19L41.26 43.17V26.53Z\" fill=\"#D39620\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M57.23 15.6899C58.18 15.6899 58.95 16.4899 58.95 17.4899C58.95 18.4899 58.18 19.2899 57.23 19.2899C56.28 19.2899 55.51 18.4899 55.51 17.4899C55.51 16.4899 56.28 15.6899 57.23 15.6899Z\" fill=\"#D39620\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M57.23 47.0601C58.18 47.0601 58.95 47.8601 58.95 48.8601C58.95 49.8601 58.18 50.6601 57.23 50.6601C56.28 50.6601 55.51 49.8601 55.51 48.8601C55.51 47.8601 56.28 47.0601 57.23 47.0601Z\" fill=\"#D39620\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M2.01999 15.6899C2.96999 15.6899 3.73999 16.4899 3.73999 17.4899C3.73999 18.4899 2.96999 19.2899 2.01999 19.2899C1.06999 19.2899 0.299988 18.4899 0.299988 17.4899C0.299988 16.4899 1.06999 15.6899 2.01999 15.6899Z\" fill=\"#D39620\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M2.01999 47.0601C2.96999 47.0601 3.73999 47.8601 3.73999 48.8601C3.73999 49.8601 2.96999 50.6601 2.01999 50.6601C1.06999 50.6601 0.299988 49.8601 0.299988 48.8601C0.299988 47.8601 1.06999 47.0601 2.01999 47.0601Z\" fill=\"#D39620\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M29.78 63.95C30.73 63.95 31.5 64.75 31.5 65.75C31.5 66.75 30.73 67.55 29.78 67.55C28.83 67.55 28.06 66.75 28.06 65.75C28.06 64.75 28.83 63.95 29.78 63.95Z\" fill=\"#D39620\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M29.78 0C30.73 0 31.5 0.8 31.5 1.8C31.5 2.8 30.73 3.6 29.78 3.6C28.83 3.6 28.06 2.8 28.06 1.8C28.06 0.8 28.83 0 29.78 0Z\" fill=\"#D39620\"><\/path><\/g><defs><clipPath id=\"clip0_16_2821\"><rect width=\"59.63\" height=\"67.54\" fill=\"white\"><\/rect><\/clipPath><\/defs><\/svg><\/div>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-662db0b elementor-section-full_width elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"662db0b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7f4dd06\" data-id=\"7f4dd06\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a845236 elementor-widget elementor-widget-text-editor\" data-id=\"a845236\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\ud83c\uddec\ud83c\udde7<\/p>\n<p><strong>The Circular Economy as a Competitive Advantage in Industry<\/strong><\/p>\n<p>\u00a0<\/p>\n<p>The circular economy is becoming a powerful competitive advantage for modern industry, especially in the plastics sector. By replacing the traditional linear model &#8211; extract, produce, discard &#8211; with a regenerative cycle, companies are able to reduce costs, increase efficiency, and respond to the growing sustainability demands of the market.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Circular Economy: A Strategy for Industrial Competitiveness<\/strong><\/p>\n<p>\u00a0<\/p>\n<p>The circular economy offers tangible benefits for industry:<\/p>\n<ul>\n<li><strong>Reduced raw material costs<\/strong>: by reusing recycled materials, reliance on virgin resources is decreased.<\/li>\n<li><strong>Energy efficiency<\/strong>: optimized processes consume less energy.<\/li>\n<li><strong>Regulatory compliance<\/strong>: meets increasingly stringent environmental regulations.<\/li>\n<li><strong>Brand reputation<\/strong>: sustainable companies earn the trust and preference of conscious consumers.<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<p>In the plastics sector, implementing advanced recycling and washing technologies is essential to close the production loop.<\/p>\n<p>\u00a0<\/p>\n<p><strong>NGR: High-End Plastic Recycling Technology<\/strong><\/p>\n<p>Next Generation Recyclingmaschinen GmbH (NGR), based in Austria, is a leader in plastic recycling solutions. Its equipment transforms plastic waste into high-quality materials ready for reuse. With technologies such as Liquid State Polycondensation (LSP), NGR enhances the properties of recycled PET, making it suitable for demanding applications, including food contact. The company also provides testing centers for process optimization and custom solution development.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Lindner WashTech: Efficient Washing for Plastic Recycling<\/strong><\/p>\n<p>Lindner WashTech, also based in Austria, specializes in complete washing systems for plastic recycling. Its equipment, such as the Micromat shredder and the Rafter pre-washing system, is designed to process a wide variety of plastic materials, removing impurities and preparing them for extrusion. The company stands out for the robustness, efficiency, and modularity of its solutions, allowing customization to meet specific client needs.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Sabino Borges: Circular Economy Ambassador at Ruy de Lacerda<\/strong><br \/>Sabino Borges, CEO and Head of the Business Unit at Ruy de Lacerda, has been one of the main drivers of the transition to a circular economy in Portugal. Throughout his career, he has combined strong expertise in strategic management, industrial sales, and technical support with a clear vision of the challenges and opportunities that sustainability presents for the sector.<\/p>\n<p>\u00a0<\/p>\n<p>In the plastics and recycling field, Sabino Borges stands out for promoting technological solutions that close the materials&#8217; life cycle, minimizing waste and maximizing resource recovery. He works closely with international partners such as NGR and Lindner WashTech, ensuring that Portuguese industries have access to the most advanced recycling and pre-extrusion washing technologies.<\/p>\n<p>\u00a0<\/p>\n<p>More than just representing brands, Sabino Borges has taken on the role of ambassador for a new way of thinking about industry &#8211; more efficient, more conscious, and more circular. His work with clients, partners, and institutions actively contributes to raising sustainability standards in national production and strengthening the competitiveness of Portuguese industry in a global market that is increasingly demanding in environmental terms.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Conclusion<\/strong><\/p>\n<p>The shift to a circular economy is not only an environmental responsibility but also a smart business strategy. Companies like NGR and Lindner WashTech show that it is possible to combine sustainability with profitability, offering solutions that reduce environmental impact and increase industrial competitiveness. Leaders like Sabino Borges are essential in driving this transformation, promoting a more resilient industry that is aligned with the challenges of the future.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The circular economy is becoming a powerful competitive advantage for modern industry, especially in the plastics sector. By replacing the traditional linear modelm extract, produce, dispose, with a regenerative cycle, companies are able to reduce costs, increase efficiency, and meet the market\u2019s growing sustainability demands&#8230;<\/p>\n","protected":false},"author":2,"featured_media":14037,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_joinchat":[],"footnotes":""},"categories":[183],"tags":[],"class_list":["post-14881","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-circular-economy"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts\/14881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/comments?post=14881"}],"version-history":[{"count":1,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts\/14881\/revisions"}],"predecessor-version":[{"id":14882,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts\/14881\/revisions\/14882"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/media\/14037"}],"wp:attachment":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/media?parent=14881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/categories?post=14881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/tags?post=14881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}