{"id":15753,"date":"2026-01-10T04:00:08","date_gmt":"2026-01-10T04:00:08","guid":{"rendered":"https:\/\/www.ruydelacerda.pt\/?p=15753"},"modified":"2026-01-08T12:01:50","modified_gmt":"2026-01-08T12:01:50","slug":"the-day-to-day-at-ruydelacerda-jose-quintino-assumes-leadership","status":"publish","type":"post","link":"https:\/\/www.ruydelacerda.pt\/en\/the-day-to-day-at-ruydelacerda-jose-quintino-assumes-leadership\/","title":{"rendered":"The day-to-day at RuyDeLacerda: Jos\u00e9 Quintino assumes leadership"},"content":{"rendered":"\t\t
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(English Below) \ud83c\uddf5\ud83c\uddf9<\/p>\n

Em empresas com hist\u00f3ria, liderar nunca \u00e9 apenas gerir. \u00c9 assumir uma responsabilidade profunda perante as pessoas \ud83d\udc65, a fam\u00edlia empres\u00e1ria \ud83c\udfdb\ufe0f e o legado que o fundador confiou \ud83d\udcdc.<\/p>\n

A Ruy de Lacerda<\/strong> vive um momento de transi\u00e7\u00e3o consciente e estruturada.<\/p>\n

Ap\u00f3s um percurso s\u00f3lido como CEO, Sabino Borges<\/strong> conclui esta etapa na lideran\u00e7a executiva, continuando, no entanto, a dar o seu contributo valioso \u00e0 empresa \ud83e\udd1d. O seu percurso foi marcado pelo rigor, pela proximidade \u00e0s equipas e por uma profunda liga\u00e7\u00e3o \u00e0 cultura e aos valores que definem a organiza\u00e7\u00e3o.<\/p>\n

Com esta passagem de testemunho, Jos\u00e9 Quintino<\/strong> assume agora o cargo de CEO, liderando a gest\u00e3o operacional da Ruy de Lacerda \ud83d\ude80. Cabe-lhe a responsabilidade de conduzir a empresa numa fase exigente, onde efici\u00eancia, inova\u00e7\u00e3o e sustentabilidade s\u00e3o determinantes \u2699\ufe0f\ud83c\udf31. Colaborador da empresa h\u00e1 v\u00e1rias d\u00e9cadas, Jos\u00e9 Quintino conhece profundamente os processos, as pessoas e a identidade que distinguem a Ruy de Lacerda no mercado \ud83c\udfed\ud83e\udd1d.<\/p>\n

Esta nomea\u00e7\u00e3o reflete uma decis\u00e3o estrat\u00e9gica da 2\u00aa gera\u00e7\u00e3o da fam\u00edlia, que optou por uma separa\u00e7\u00e3o clara entre a propriedade e a gest\u00e3o operacional. Ao confiar a lideran\u00e7a executiva a profissionais n\u00e3o familiares, mas formados internamente e com um percurso consolidado na empresa, a fam\u00edlia refor\u00e7a a profissionaliza\u00e7\u00e3o da gest\u00e3o sem abdicar dos valores fundadores \ud83e\udded.<\/p>\n

O legado do nosso fundador n\u00e3o vive apenas na hist\u00f3ria constru\u00edda, mas nas decis\u00f5es tomadas todos os dias \ud83d\udcad. Liderar a Ruy de Lacerda \u00e9 honrar esse legado, garantindo continuidade, solidez e capacidade de evolu\u00e7\u00e3o num mercado em permanente transforma\u00e7\u00e3o \ud83d\udd04.<\/p>\n

Porque numa empresa familiar, cuidar do futuro \u00e9 um ato de responsabilidade coletiva. \u00c9 respeitar o passado, agir com consci\u00eancia no presente e preparar o amanh\u00e3 com confian\u00e7a \u2728.<\/p>\n

Obrigado, Sabino, pelo percurso, pela dedica\u00e7\u00e3o e pelo contributo que continua a dar.
Parab\u00e9ns, Jos\u00e9, pelo novo desafio. Que esta nova etapa seja marcada por muito sucesso.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t

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\ud83c\uddec\ud83c\udde7<\/p>\n

The day-to-day at Ruy de Lacerda: Jos\u00e9 Quintino assumes leadership. <\/strong>Continuity, responsibility and legacy.<\/strong><\/p>\n

In companies with a long history, leadership is never just about management. It is about assuming a deep responsibility towards people \ud83d\udc65, the business family \ud83c\udfdb\ufe0f and the legacy entrusted by the founder \ud83d\udcdc.<\/p>\n

Ruy de Lacerda is experiencing a conscious and well-structured transition. After a solid journey as CEO, Sabino Borges concludes this phase of executive leadership, while continuing to provide his valuable contribution to the company \ud83e\udd1d. His path has been marked by rigour, closeness to the teams and a strong connection to the culture and values that define the organisation.<\/p>\n

With this passing of the baton, Jos\u00e9 Quintino now assumes the role of CEO, leading the operational management of Ruy de Lacerda \ud83d\ude80. He takes on the responsibility of guiding the company through a demanding phase, where efficiency, innovation and sustainability are decisive \u2699\ufe0f\ud83c\udf31. A long-standing employee, Jos\u00e9 Quintino has an in-depth understanding of the processes, the people and the identity that distinguish Ruy de Lacerda in the market \ud83c\udfed\ud83e\udd1d.<\/p>\n

This appointment reflects a strategic decision by the second generation of the family, who chose a clear separation between ownership and operational management. By entrusting executive leadership to non-family professionals who have grown internally and built a consolidated career within the company, the family reinforces the professionalisation of management without compromising its founding values \ud83e\udded.<\/p>\n

The legacy of our founder lives not only in the history that has been built, but in the decisions made every day \ud83d\udcad. Leading Ruy de Lacerda means honouring that legacy, ensuring continuity, solidity and the ability to evolve in a constantly changing market \ud83d\udd04.<\/p>\n

Because in a family-owned company, caring for the future is an act of collective responsibility. It means respecting the past, acting with awareness in the present and preparing tomorrow with confidence \u2728.<\/p>\n

Thank you, Sabino, for your journey, dedication and the valuable contribution you continue to make.
Congratulations, Jos\u00e9, on your new challenge. May this new chapter be marked by great success.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t

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In companies with a long history, leadership is never just about management. It means taking on a deep responsibility towards people \ud83d\udc65, the business family \ud83c\udfdb\ufe0f and the legacy entrusted by the founder \ud83d\udcdc. Ruy de Lacerda is experiencing a moment\u2026<\/p>\n","protected":false},"author":2,"featured_media":15748,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_joinchat":[],"footnotes":""},"categories":[181],"tags":[],"class_list":["post-15753","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rdl-institutional"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts\/15753","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/comments?post=15753"}],"version-history":[{"count":1,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts\/15753\/revisions"}],"predecessor-version":[{"id":15754,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/posts\/15753\/revisions\/15754"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/media\/15748"}],"wp:attachment":[{"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/media?parent=15753"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/categories?post=15753"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ruydelacerda.pt\/en\/wp-json\/wp\/v2\/tags?post=15753"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}