Como a economia circular pode ser uma vantagem competitiva para a indústria

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The Circular Economy as a Competitive Advantage in Industry

 

The circular economy is becoming a powerful competitive advantage for modern industry, especially in the plastics sector. By replacing the traditional linear model – extract, produce, discard – with a regenerative cycle, companies are able to reduce costs, increase efficiency, and respond to the growing sustainability demands of the market.

 

Circular Economy: A Strategy for Industrial Competitiveness

 

The circular economy offers tangible benefits for industry:

  • Reduced raw material costs: by reusing recycled materials, reliance on virgin resources is decreased.
  • Energy efficiency: optimized processes consume less energy.
  • Regulatory compliance: meets increasingly stringent environmental regulations.
  • Brand reputation: sustainable companies earn the trust and preference of conscious consumers.

 

In the plastics sector, implementing advanced recycling and washing technologies is essential to close the production loop.

 

NGR: High-End Plastic Recycling Technology


Next Generation Recyclingmaschinen GmbH (NGR), based in Austria, is a leader in plastic recycling solutions. Its equipment transforms plastic waste into high-quality materials ready for reuse. With technologies such as Liquid State Polycondensation (LSP), NGR enhances the properties of recycled PET, making it suitable for demanding applications, including food contact. The company also provides testing centers for process optimization and custom solution development.

 

Lindner WashTech: Efficient Washing for Plastic Recycling


Lindner WashTech, also based in Austria, specializes in complete washing systems for plastic recycling. Its equipment, such as the Micromat shredder and the Rafter pre-washing system, is designed to process a wide variety of plastic materials, removing impurities and preparing them for extrusion. The company stands out for the robustness, efficiency, and modularity of its solutions, allowing customization to meet specific client needs.

 

Sabino Borges: Circular Economy Ambassador at Ruy de Lacerda
Sabino Borges, CEO and Head of the Business Unit at Ruy de Lacerda, has been one of the main drivers of the transition to a circular economy in Portugal. Throughout his career, he has combined strong expertise in strategic management, industrial sales, and technical support with a clear vision of the challenges and opportunities that sustainability presents for the sector.

 

In the plastics and recycling field, Sabino Borges stands out for promoting technological solutions that close the materials’ life cycle, minimizing waste and maximizing resource recovery. He works closely with international partners such as NGR and Lindner WashTech, ensuring that Portuguese industries have access to the most advanced recycling and pre-extrusion washing technologies.

 

More than just representing brands, Sabino Borges has taken on the role of ambassador for a new way of thinking about industry – more efficient, more conscious, and more circular. His work with clients, partners, and institutions actively contributes to raising sustainability standards in national production and strengthening the competitiveness of Portuguese industry in a global market that is increasingly demanding in environmental terms.

 

Conclusion


The shift to a circular economy is not only an environmental responsibility but also a smart business strategy. Companies like NGR and Lindner WashTech show that it is possible to combine sustainability with profitability, offering solutions that reduce environmental impact and increase industrial competitiveness. Leaders like Sabino Borges are essential in driving this transformation, promoting a more resilient industry that is aligned with the challenges of the future.